©2018 BY PASSION AS A VERB. PROUDLY CREATED BY ATHENA DEVONNE

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Apr 9, 2018

Business Name and Tagline

3 comments

Hey everyone. So this is one of the first steps in starting a business. Also happens to be one of the hardest and most frustrating moments. Lets help encourage and inspire those who are at this step in their business. Leave a comment with your Business Name & Tagline and then explain how you were able to come up with your business name. If you are looking for help with your business name state your profession below and some ideas you have and lets see if our community can help you! I'll kick it off.

My company name is Coalesce Creations Weddings & Events - Your Journey 2 "I Do".I wanted something that reflected exactly what my business was without being a generic name like 'Weddings By..' 'Events by..' 'Say I Do' etc. So I battled for two weeks with names. Till I finally called my Mom and said I need help. So as usual, she said look in the thesaurus. As we both were looking, she said the word 'coalesce'. I said what is that and she responds look it up in the dictionary lol. Here is what coalesce means

I read this and immediately fell in love, it felt right and I said "Oh how I love you Mom!" Everything about this word states exactly what I do. I coalesce two lives into a marriage. And in my tagline... The couples love coalesces into a marriage on their journey to i do.

Now, how did you get your name and tagline???

Apr 12, 2018

Haha. I ended up calling my mom as well but mine was more trying to figure out something catchy and then not insanely hard to remember. We were going to go with my name but everyone pronounces it wrong as it is...so came up with Glamour N'Glitz Events cause that's what kind of events we wanted to provide. I got a little lazy with the corporate part and just initialed the company name. To GNG Events.

Apr 13, 2018

Thank you for sharing Nageen! I understand about the mispronunciation of your name. Happens to me often. I love your company name how it speaks directly to your ideal client.

Apr 25, 2018

Hi Athena! This is Athenia from Umoja Events where there is never a dull moment. We labored over our name for almost 2 months. I wanted something that said togetherness and something that said black owned businesses without me having to say exactly that. Well Umoja one of the swahili principals meaning Unity did just that. Use an African name that most people know exactly what it means and those who don't, we get to tell them and it's a great conversation starter

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